Instagram was released to the public in Apple ’s App Store on October 6, 2010, and reached 25,000 users on its first day. Less than three months later it had one million users, a phenomenal achievement. Find out how to create a new Instagram account on desktop, mobile or tablet. You can create an account even if you don't have Facebook . Create an account or log in to Instagram – Share what you're into with the people who get you. Instagram is a free app for iPhone that lets you share your moments and discover new content. You can watch Reels, Stories, Notes, Feed, and more from your favorite accounts and explore your interests.