Ready to start designing with the mauve color? We share the color meaning, colors that pair well with it, and show you how to design with mauve . Mauve is a light pinkish purple. This has been used as a color name since 1611 but is particularly associated with a dye first produced in 1856 that became wildly popular in the 19th century. So much so that the 1890s were historically known as the Mauve decade. Learn all about the Mauve color. Discover its meanings, psychological impacts, and top color pairings. Perkin originally named the dye Tyrian purple after the historical dye, but the product was renamed mauve after it was marketed in 1859. [8][9] It is now usually called Perkin's mauve , mauveine , or aniline purple.
